Word of mouth — at scale!
People love and trust What’s Up Provo. In fact, they use our emails to schedule their week!
Not only is the newsletter helpful and trusted, people love it’s local and familiar feel. We make sure the ads feel the same — less like sales pitches and more like helpful recommendations.
(The local feel is just one reason why experts say local newsletters are 12x better than advertising via social media)
Our Readers = Your Customers
👩🦰 Our audience is 75% women
(i.e. the ones making the purchase decisions)
🎂 80%+ of our audience is between the ages of 35 – 65 years old
📈 Over 10,000 readers as of August 2025, and our open rates are between 45% & 50% (way higher than the average newsletter)
Become Familiar
Become familiar and trusted through repeated (yet unique) exposure to our audience.
As you work with us, your familiarity with our audience accumulates and strengthens. Eventually you will become a member of their community — just like a neighbor they know and trust.
(Plus, we include links to your site, so they can go from curious to customer in an instant!)
Ask About Becoming A Partner 👇
Have questions about our clickable, story-based ads that people actually read?
(and that don’t get lost in the algorithm 😵)
Email us at 👉 [email protected]
More about WUP
👥 Total audience, including social media, is over 15,000 (growing at a rate of 1,000 per month)
📍 Most live in Provo or Orem
📧 The newsletter drops 2–3×/week via email
Two main ad choices:
Hero Ads
Top of the newsletter, includes pictures and writeup (we do most of the writing for you) and links.
Standard Ads
Secondary placement, may still include image and writeup and at least one link.
(Once again, we do most of the ad creative for you. Talking about your company in our voice and tone lends your company instant credibility and familiarity.)
Here are just a few other companies that are staying top of mind and building trust with What’s Up Provo:
Testimonials
Our readers are active and actually read what we send, here’s some proof 👇
